Ad film: the ingredients of a smash burger fall from the menu as words and stack up into the burger, price €13.50.
Ad films
Short films for Reels, TikTok and Shorts – made from what you already have: photos, plans, menus, screenshots.
Work · Your sketch · Formats · Process
01Restaurants
The menu every guest already knows.
For restaurants: one dish, ten seconds, one reason to come.
Everything is on it. Only the new dish gets lost between the fries and the lemonade.
The same burger. Now it makes an entrance.
Ten seconds in the spotlight for one dish – built only from what is already on your menu.
Here’s our menu.
- Proof mark 1: “Neu!” → an event
- Proof mark 2: Ingredients → stack
Transforming…
Work
What we’ve built.
Built from material every company already has. The fifth spot is yours.
Hover: preview. Click: watch with sound.Tap: watch with sound. Press and hold: before.Every piece with its idea, material and result.
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Example film for a developer: a house not yet built appears as a line drawing on paper, becomes a white model and then a photoreal house.
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Ad film: a juice bottle goes from phone snapshot to product film with the word “Naturtrüb” (naturally cloudy).
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Example film for a tax firm: receipts fly out of a shoebox, sort themselves into twelve months and become clean annual accounts stamped “Erledigt” (done).
Your sketch
And now your business.
Type in your company name – and instantly see a first storyboard: six frames for six seconds of film.
We recognise the industry from the name.
We’d rather not draw this name.
This is a sketch, not the film. The real one is made from your material – with 3D, light and sound. We store nothing until you write to us.
Formats
One film. Three formats.
Vertical for Reels, TikTok and Shorts. Square for the feed. Landscape for your website and YouTube. Every format is recomposed, not cropped.
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9:16 Reels, TikTok, Shortsvogelsang-9x16-v2.mp4 · 720 × 1280 -

1:1 Feed and adsvogelsang-1x1-v2.mp4 · 720 × 720 -

16:9 Website, YouTube, presentationsvogelsang-16x9-v2.mp4 · 1280 × 720
Process
From plan to film. In four steps.
Every film starts as a storyboard. The images here come from our film “New-build marketing” – this is how you see your film before it is produced.
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Step 01: You send what you have.
Plans, photos, menu, screenshots, logo. No shoot day, no camera crew.
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Step 02: You see the storyboard.
Every key frame, before production begins. Changes cost nothing at this stage.
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Step 03: We build film and sound.
3D, motion design and sound are made together – right on the beat.
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Step 04: You get your formats.
9:16, 1:1 and 16:9 – ready to post.
Working together
Once, as a campaign, every month. And the website to go with it.
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Single film
One occasion, one film: the new property, the new dish, the new feature.
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Campaign
Several films from one idea. For an opening, a product launch or a season – recognisable on every channel.
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Every month
New ideas and new films, on an ongoing basis. Not a discount bundle, but a studio that already knows your brand.
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Website
Built new or rebuilt from your existing one: concept, design, development – with the film to go with it, if you like.
Included in every film Unlimited use on your channelsTwo rounds of revisionsSound design and licensed musicMP4 in 9:16, 1:1 and 16:9
You get a fixed price before we start – no billing by the hour.
Not sure what fits? Write to us: contact@hochformat.studio
Contact
Send us what you have.
We reply with an idea, not a slide deck.
Reply within one working day.
- We get back to you – by phone or email, as you prefer.
- You get an idea and a fixed price.
- Only then do you decide. The first conversation is free and without obligation.
Prefer to go direct?
See you soon.
We’ll be in touch – within one working day.
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Photos, a menu, a listing? Just send them over:
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